Pro Tip: Building Your Internal Team

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A frequently asked question that our team hears is: which team should own Appcues? There isn't one correct answer to this. Product, marketing, customer success, sales, engineering, and customer support can all find value in contributing to Appcues content and use cases.

The keys to making this work are staying organized and having clear communication across all teams using Appcues. We put together a document with best practices for managing your team in Appcues with recommendations on how to operationalize your Appcues project.

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