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What Are Pins?

Learn what Pins are and what you can use them for.

Updated at June 17th, 2025

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                    Pins are a persistent experience type that are separate from Flows experiences, but which can be used to launch Flows. They are just like native helper tooltips you likely have throughout your own product already, except now you won't need any help from your tech team to make them.

                    Pins don't interfere with Flows at all, so Flows will still show on the page even if there are Pins already dropped on the page. Also, unlike Flows, you can set it up so that multiple Pins are targeting the same page, and as long as a user qualifies to see them, they will see all possible Pins!

                    With Appcues’ Pins, you can:

                    • Lay Pins on top of product content or embed inline
                    • Add buttons and links to drive action 
                    • Target users based on behaviors and attributes 
                    • Schedule Pins to appear at a certain time
                    • Measure performance and results
                    Zight Recording 2025-06-02 at 03.51.41 PM

                    There are two types of Appcues Pins.

                    Icon with a Tooltip

                    A small icon that you can place next to elements in your app. Icon w/ Tooltip Pins open a tooltip when a user interacts with the icon.

                    Zight Recording 2025-06-02 at 04.22.51 PM

                    Button pin

                    A button that you can place next to elements in your app. Button Pins immediately trigger Flows or link off to other URLs. 

                    Zight Recording 2025-06-02 at 04.23.42 PM

                    Use cases with Pins

                    Find below some use cases to get you inspired with what you can accomplish with Appcues pins.

                    Relaunch Product/Onboarding Tour with a Button Pin

                    Use a Pin for Quick Help in your Product

                     

                    what are pins what is a pin pin persistent tooltip help icon

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                    • Create and style Pins
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                    • Use a Pin for Quick Help in your Product
                    • Create a Flow
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