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Appcues Integrations List

Updated at March 21st, 2025

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                    Table of Contents

                    Analytics Tools Session Replay Tools Engagement/Messaging Products CRM/Customer Data Products Connector Products Reverse ETL Data Ingestion How do I activate an integration? Client-side Integrations Server-side Integrations    

                    Note: This document covers details of web integrations. For details on mobile integrations see the Mobile Integrations doc. If you are looking for a system overview for Appcues integrations please check here. 

                    Analytics Tools

                    • Google Analytics
                    • Amplitude (Two-Way Integration)
                    • Mixpanel (Two-Way Integration)
                    • Heap (Two-Way Integration)
                    • Kissmetrics

                    Session Replay Tools

                    • FullStory
                    • Hotjar
                    • LogRocket

                    Engagement/Messaging Products

                    • Klaviyo
                    • Localytics
                    • Customer.io
                    • Intercom
                    • Vero
                    • Woopra
                    • Slack

                    CRM/Customer Data Products

                    • Salesforce (Two-Way Integration)
                    • HubSpot (Two-Way Integration)
                    • Zendesk Support (Two-Way Integration)
                    • Zendesk Sell (Two-Way Integration)
                    • Marketo (Two-Way Integration)

                    Connector Products

                    • Segment (Two-Way Integration)
                    • Google Tag Manager
                    • Zapier (Two-Way Integration)
                    • RudderStack

                    Reverse ETL Data Ingestion

                    • Hightouch

                    How do I activate an integration?

                    All integrations can be activated from your account integrations page. In most cases, the integration requires only one click in order to be activated.

                    Client-side Integrations

                    Amplitude, Customer.io, FullStory, Google Analytics, Google Tag Manager, Heap, Hotjar, Intercom, Kissmetrics, Klavio, Localytics, LogRocket, Mixpanel, Rudderstack, Segment, Treasure Data, Vero, Woopra

                     

                    Many of the Appcues integrations are client-side integrations, which means they talk to the third-party through the user's browser in order to send information about Appcues activity to the destination. You'll need to have the third-party's javascript installed in your app for this to work.     
                    Note that if a client-side integration is a two-way integration data from the destination to Appcues may be server-side.

                    Fun fact: what's happening behind the scenes, and how is it only one click? Well, if you have the third-party javascript on your app, Appcues just needs to know that, and then route events to it in the browser, just like your app would for your standard analytics or user data. All that's happening when you activate the integration is flipping a switch that tells Appcues to look for that provider on the same page and tell it what's happening with your Appcues flows.

                    Server-side Integrations     

                    HubSpot, Marketo, Slack, Salesforce, Zendesk Sell, Zendesk Support, Zapier 

                     

                    Other integrations are server-side integrations and work by directly communicating behind the scenes, or server-side—and may require some information, like an account ID or Legacy API key (called the API Key for legacy plan customers), in addition to a short authentication process.

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